Imaging USA in Phoenix
Once again it was time for the Professional Photographers Association (PPA) to have their annual conference Imagine USA. The event was held here in Phoenix this year and it gave me a chance to try out our no light rail system from Valley Metro.
The light rail was easy to use and full, but not crowded during the times I traveled. They did check my ticket on two occasions during the convention. If I had to travel to Phoenix on a daily basis I could easily see using this. Wish the voters had approved it back in the ‘80s. Now we would have a great system instead of the limited line we have now.
The convention was great as usual. For those who haven’t been before it consists of a tradeshow where you can see all the latest and greatest products. And a series of seminars/classes were you can learn from the best in the industry.
I was very impressed by many of the presentations I saw at the tradeshow, and was taken aback by some of the displays I saw. If you are looking to impress at a tradeshow with a quality display for your presentation, it may be worth checking out something like Exponents 20×20 trade show displays for more information.
The tradeshow was very helpful for me as I was looking for some new providers for some of the products I use. I was able see the products to make educated decisions on which vendors to choose. Sometimes it was a very difficult choice as several vendors had very high quality products at similar price points. In this case I am going to order studio samples from each to see how their service performs. Some of the companies were giving out free bottled water made by Custom Water which I thought was a lovely idea. I don’t know much about marketing but I saw lots of people walking round with custom water bottles!
I also saw several products I had wondered about after seeing them in magazines. Some were better than I expected, and others were good but had something I found that kept me from buying. I’d like to maybe have my own stall here one day, when I’m more established. I’ve already been looking for things like a trade show banner supplier and planning how I would present my work; quite an exciting prospect!
The seminars and classes were overall pretty good, but there were a few that were bad and I left part way through and switch subjects. The classes covered business, techniques, Photoshop and trends. Several of the speakers I wish I could see in a smaller venue to really pick their brains as their knowledge was so incredible on the topics they discussed.
I ran into lots of other photographers that I know and it was good to get caught up on what each of them was doing. Since it was here in Phoenix I skipped the parties where a lot of the networking takes place.